Quomodo adulator ab amico internoscatur

Plutarch

Plutarch. Moralia, Vol. I. Babbitt, Frank Cole, translator. Cambridge, MA: Harvard University Press; London: William Heinemann Ltd., 1927 (printing).

They say that the gad-fly finds lodgement with cattle close by the ear, as does the tick with dogs; so also the flatterer takes hold of ambitious men’s ears with his words of praise, and once settled there, he is hard to dislodge. Wherefore in this matter especially it is necessary to keep the judgement awake and on the alert, to see whether the praise is for the action or for the man. It is for the action if they praise us in absence rather than in our presence; also if they, too, cherish the same desires and

aspirations themselves and praise not us alone but all persons for like conduct; also if they are not found doing and saying now this and now the opposite; but, chief of all, if we ourselves know that we feel no regret for those actions for which we are praised, no feeling of shame and no wish that we had said or done the opposite. For if our own conscience protests and refuses to accept the praise, then it is not affected or touched, and is proof against assault by the flatterer. Yet, in some way that passes my knowledge, most people have no patience with efforts to console them in their misfortunes, but are more influenced by those who commiserate and condole with them; and whenever these same people are guilty of mistakes and blunders, the man who by chiding and blaming implants the sting of repentance is taken to be an enemy and an accuser, whereas they welcome the man who praises and extols what they have done, and regard him as kindly and friendly. Now those who unthinkingly praise and join in applauding an act or a saying, or anything offered by another, whether he be in earnest or in jest, are harmful only for the moment and for the matter at hand; but those who with their praises pierce to the man’s character, and indeed even touch his habit of mind with their flattery, are doing the very thing that servants do who steal not from the heap [*](The grain, after being winnowed, was heaped on the threshing-floor.) but from the seed-corn. For, since the disposition and character are the seed from which actions spring, such persons are thus perverting the very first principle and fountain-head of living, inasmuch as they are investing vice with the names that belong to
virtue. Amid factions and wars, Thucydides [*](Thuc. iii. 82.) says, they changed the commonly accepted meaning of words when applied to deeds as they thought proper. Reckless daring came to be regarded as devoted courage, watchful waiting as specious cowardice, moderation as a craven’s pretext, a keen understanding for everything as want of energy to undertake anything. And so in attempts at flattery we should be observant and on our guard against prodigality being called liberality, cowardice self-preservation, impulsiveness quickness, stinginess frugality, the amorous man companionable and amiable, the irascible and overbearing spirited, the insignificant and meek kindly. So Plato [*](Republic, 474 E; cf. supra 45 A.) somewhere says that the lover, being a flatterer of his beloved, calls one with a snub nose fetching, one with a hooked nose kingly, dark persons manly, and fair persons children of the gods; while honey-hued is purely the creation of a lover who calls sallowness by this endearing term, and cheerfully puts up with it. And yet an ugly man who is made to believe that he is handsome, or a short man that he is tall, is not for long a party to the deception, and the injury that he suffers is slight and not irremediable. But as for the praise which accustoms a man to treat vices as virtues, so that he feels not disgusted with them but delighted, which also takes away all shame for his errors—this is the sort that brought afflictions upon the people of Sicily, by calling the savage cruelty of Dionysius and of Phalaris hatred of wickedness; this it is that ruined Egypt, [*](Ptolemy Philopator (221-205 B.C.); cf. Polybius, v. 34.) by giving to Ptolemy’s effeminacy, his religious mania, his hallelujahs, his clashing of cymbals, the name of
piety and devotion to the gods; this it is that all but subverted and destroyed the character of the Romans in those days, by trying to extenuate Antony’s [*](See Plutarch, Life of Antony, chap. ix. (920).) luxuriousness, his excesses and ostentatious displays, as blithe and kind-hearted actions due to his generous treatment at the hands of Power and Fortune. What else was it that fastened the mouthpiece and flute upon Ptolemy [*](Ptolemy Auletes (80-51 B.C.); cf. Strabo xvii. 11 (p. 796).)? What else set a tragic stage for Nero, and invested him with mask and buskins? Was it not the praise of his flatterers? And is not almost any king called an Apollo if he can hum a tune, and a Dionysus if he gets drunk, and a Heracles if he can wrestle? And is he not delighted, and thus led on into all kinds of disgrace by the flattery?

For this reason we must be especially on our guard against the flatterer in the matter of his praises. But of this he is not unconscious himself, and he is adroit at guarding against the breath of suspicion. If, for example, he gets hold of some coxcomb, or a rustic wearing a thick coat of skin, he indulges his raillery without limit, just as Strouthias, in the play, walks all over Bias, and takes a fling at his stupidity by such praise as this:

More you have drunk Than royal Alexander,[*](From the Flatterer of Menander; Kock, Com. Att. Frag. iii., Menander, No. 293.)
and
Ha! ha! A good one on the Cyprian,[*](Ibid. No. 29.)
But as for the more clever people, he observes that
they are particularly on the look-out for him in this quarter, that they stand well upon their guard in this place and region; so he does not deploy his praise in a frontal attack, but fetches a wide circuit, and
Approaches noiseless as to catch a beast,[*](Source unknown.)
touching and handling him. Now he will report other people’s praise of him, quoting another’s words as public speakers do, how he had the pleasure of meeting in the market-place with some strangers or elderly men, who recounted many handsome things of him and expressed their admiration; then again, he will fabricate and concoct some trivial and false accusation against him, which he feigns to have heard from others, and comes up in hot haste to inquire when it was he said this or when it was he did that. And if the man denies the thing, as he naturally will, then on the instant the flatterer seizes him and launches him into a flood of praise: I wondered if you did speak ill of any of your good friends, since it is not your nature to speak ill even of your enemies, or if you did make any attempt on other’s property when you give away so much of your own.